Tell me about Operation Smoke Storm

Worldwide, 1 person dies every 6.5 seconds due to smoking and other tobacco use.

Every day in the UK, over 900 school children (aged under 16) try smoking!

Operation Smoke Storm is a brand new style of learning resource which targets this problem by creating a lifesaving shift in teens’ attitudes towards smoking and the tobacco industry.

A recent London school trial showed that Operation Smoke Storm improved student attitudes and misconceptions held about smoking by as much as 39% and increased awareness of key smoking issues by 77% !

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